Building a personal brand is one thing but how do we measure our efforts? There are many different social media measurement tools out there and and Klout is one of them. What is Klout and how does one use it to build our personal brand online? I will introduce Klout and how it measures your social media engagement and influence.

Once you know how Klout works I will introduce what you can do to not only influence your Klout score but increase your influence with others online. I will be covering the major social media platforms Klout covers namely Facebook, Twitter, Google+, Foursquare, LinkedIn and Klout.

This is intended for those who are active on social media and would like to focus their efforts and take things to the next level