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How to run digital campaigns: WeAreCities.ca case study

Track this Workshop

Groundforce Digital advises and trains teams on the tools and craft of digital campaigning. Groundforce Digital has worked extensively on not-for-profit and political campaigns because we care deeply about making contributions that have positive local impact. This session will offer a behind-the-scenes look at a national policy campaign We Are Cities, and how technology helps digitally-savvy people rally around a cause.

Key Take Aways

  • What you need to run great digital campaigns
  • Modern tools and craft of digital campaigning
  • How to plan your campaign: from concept to development
  • What happens pre- and post-launch
  • Systems and tools needed to sustain your movement

Q: How can I get to PodCamp Toronto?

There are several public transit options available (please refer to the TTC Trip Planner to determine your route). There are also bicycle racks on the premises, and there are several paid parking lots in the area.

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