add_sessionarrow-downarrow-leftarrow-rightarrow-upbursh_1_borderbursh_1_thickbursh_1_vertbursh_2_thickbursh_3_thickbursh_4_clipbursh_4_thickcat_coll_1cat_coll_2cat_coll_3cntowericon-byicon-ccicon-dribbbleicon-exsiteicon-facebookicon-flickricon-googleplusicon-linkedinicon-ncicon-saicon-twittericon_filtericon_hotel_1icon_minusicon_plusicon_reseticon_searchicon_staricon_transit_1icon_travel_1icon_travel_2icon_venue_1icon_watchlevel-advancedlevel-beginnerlevel-intermediatelogo_markmappctopcto_brushpcto_brush_horpcto_brush_sealsubject-business-type-panelsubject-business-type-sessionsubject-business-type-workshopsubject-community-type-panelsubject-community-type-sessionsubject-community-type-workshopsubject-culture-type-panelsubject-culture-type-sessionsubject-culture-type-workshopsubject-design-type-panelsubject-design-type-sessionsubject-design-type-workshopsubject-hacker-type-panelsubject-hacker-type-sessionsubject-hacker-type-workshopsubject-other-type-panelsubject-other-type-sessionsubject-other-type-workshopsubject-podcasting-type-panelsubject-podcasting-type-sessionsubject-podcasting-type-workshopsubject-social-type-panelsubject-social-type-sessionsubject-social-type-workshopuservenue_ill

Social Marketing Secrets for Non-Profits: How to Get the Most from Your Limited Budget

Track this Session

In this session, Keka DasGupta will share her top social marketing secrets for non-profits – proven PR, digital and social media strategies that will help you get the most from your limited budgets. From third-party fundraisers to crowdfunding campaigns, using real life examples, Keka will dispel common myths, and review creative tactics that have helped non-profits increase profile, awareness and donations.

Keka DasGupta is an award-winning PR and marketing veteran with 18 years of experience. Her non-profit client experience includes: Canadian Cancer Society, Canadian Blood Services, Stephen Lewis Foundation, Goodwill, The Toronto Catholic District School Board’s Angel Foundation for Learning, Moorelands Community Services, and Fred Victor to name a few.

Key Take Aways

  • How to stand out against competitors and be unmistakable – in social media and within your community
  • How to uncover hidden advocates you didn’t know you had
  • How to leverage PR and digital influencers to promote your organization
  • How to create win-win marketing asks to create long-lasting partnerships
  • When to spend for quality that pays, and when to cut costs back to win

Q: What kind of volunteer opportunities are there at PodCamp Toronto?

PodCamp Toronto is entirely volunteer-driven! We always need enthusiastic volunteers in a range of areas: manning the registration desk, room hosting and greeting attendees at our traditional Saturday night social. Many previous volunteers have gotten more serious and joined our core organizing team! For more details, please contact our Volunteer Coordinator Samuel at volunteers@podcamptoronto.com.

More FAQ's