In 2015 social media is where you’ll hear about a crisis first, where conversation and rumours start, and where your online reputation will ultimately sink or swim. What are the first things you need to do online when a crisis hits? How do you monitor the most important conversations on social media? What can you do to prepare beforehand?
Mark Farmer has extensive experience with social media and crisis communications for a variety of public and private-sector clients gained over 20 years in the business. He’s dealt with acts of industrial espionage, strikes, protests, fires, floods, an ice storm, catastrophic server failure, accidents and more.
Participate in this live workshop to learn more about what to do when things hit the digital fan in your workplace.
Key Take Aways
- Social media monitoring
- Crisis communications
- Social media dashboards
- Crisis management
- Online communications