Audio keeps getting supplanted by video and seeing aids believing. Video has higher standards and we’re transitioning from 1080p full HD to 4K. Audio hasn’t had the same progression. Does your smartphone sound better than a 1950s landline?
By optimizing your podcast for video, you’re planning ahead. You’re developing more skills. You’re showing up on YouTube, the #2 search engine. Bonus: you can turn the soundtrack into an audio podcast.
Presenter Promod Sharma started blogging in 2007 (Riscario Insider) and podcasting in 2009 (Riscario Radio, stopped after 250 episodes). He started switching to video in the summer of 2014 and has conducted 70+ in-person interviews on diverse subjects for Tea At Taxevity (could all be converted to audio podcasts). Promod previously spoke at Podcamp Toronto on the topic of Building Trust With Podcasting.
Key Take Aways
- The basic gear you need
- How to earn a bigger audience faster
- How the transparence of YouTube builds trust faster
- Strategies if you don't want to be on camera
- How to overcome common challenges