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One Like, Two Shares, Red Fish, Blue Fish: The Basics of Measuring Social Media

Track this Session

Who am I?
My name is Rob.
Measuring things
has been my job.

So sit in the room
And hear what I say.
You’ll be measuring too
by the end of the day.

We’re going to get down to basics. There are a lot of numbers and points of data available through social media. Let’s stop counting things simply because they can be counted and help you to actually measure the change you’re hoping to make through social media.

Key Take Aways

  • What can be measured through social media
  • What can't be measured through social media
  • How to avoid number soup
Beginner Social Media & Marketing Session

Speakers

Q: Can I choose to present on one day over the other?

Due to the high demand for sessions, we cannot guarantee a specific day or time to any speaker. If applying to present at PodCamp Toronto, please ensure you’re available to attend both days of the event.

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