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Communicating Transit in a 24/7 World

Track this Session

Anne Marie Aikins is the Media Relations Manager for Metrolinx and she will provide an overview of the transformative work being done at Metrolinx, the Regional Transportation Agency in the Greater Toronto and Hamilton Area, and the ways the public agency is communicating progress to the public.

Key Take Aways

  • What does Metrolinx do
  • What does transit progress look like in the GTHA
  • The challenges of communicating transit news
  • Unique ways Metrolinx is communicating with the public
  • Using Social Media during a crisiss
Intermediate Social Media & Marketing Session

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